Craft a Powerful Brand Quotes

“Products are made in a factory but brands are created in the mind.”

“In this ever-changing society, the most powerful and enduring brands are built from the heart. They are real and sustainable. Their foundations are stronger because they are built with the strength of the human spirit, not an ad campaign. The companies that are lasting are those that are authentic.”

“If people like you, they'll listen to you, but if they trust you, they'll do business with you.”

“Marketing is no longer about the stuff you make, but about the stories you tell.”

“You can't make anything viral, but you can make something good.”

“Be undeniably good. No marketing effort or social media buzzword can be a substitute for that.”

“In a busy marketplace, not standing out is the same as being invisible.”

“You never get a second chance to make a first impression.”

“A poor logo doesn't mean a business will fail, and a good logo doesn't mean it will succeed, it just helps. Ultimately a good logo is something that people recognize instantly and relate to.”

“Whatever you do, be different. That was the advice my mother gave me, and I can't think of better advice for an entrepreneur. If you're different, you will stand out.”

“A brand is no longer what we tell the consumer it is - it is what consumers tell each other it is.”

“You can't look at the competition and say you're going to do it better. You have to look at the competition and say you're going to do it differently.”

“The best marketing doesn't feel like marketing.”

“A brand is a voice and a product is a souvenir.”

“Building a brand means knowing your story and building and sharing that story.”

“Brand is just a perception, and perception will match reality over time”

“I've always been aware that the image you patiently construct for an entire career can be ruined in a minute.”

“When you solve a real problem, marketing becomes education.”

“If you define yourself by how you differ from the competition, you're probably in trouble.”

“Your personal brand is what people say about you when you're not in the room.”

“Make the customer the hero of your story.”

“Your premium brand had better be delivering something special, or it's not going to get the business.”

“A good name is more desirable than great riches.”

“Branding demands commitment; commitment to continual re-invention.”

“I wanted to create a world, not just a brand”

“A brand is a promise. A good brand is a promise kept.”

“The customer is not a moron. She is your wife.”

“The most powerful person in the world is the storyteller.”

“Your brand is the single most important investment you can make in your business.”

“The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.”

“Don't try to be original, just try to be good.”

“It's more effective to do something valuable than to hope a logo or name will say it for you.”

“Great products sell themselves.”

“Branding is the art of becoming knowable, likable, and trustable.”

“If you make customers unhappy in the physical world, they might each tell six friends. If you make customers unhappy on the Internet, they can each tell 6,000 friends.”

“A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.”

“If you don't give the market the story to talk about, they'll define your brand's story for you.”

“Your culture is your brand.”

“Content builds relationships. Relationships are built on trust. Trust drives revenue.”

“If it doesn't sell, it isn't creative.”

“The best advertising is done by satisfied customers.”

“People do not buy goods and services. They buy relations, stories and magic.”

“I'd prefer 1,000 followers, friends, and fans that actually meant something, rather than 10 million that weren't engaged.”